Over 50 Ways to Market Your Doula Business
One day as I was scrolling through the Doula Talk Facebook Group, I came across a post by group member Leanna Mae. She wanted to trade marketing tips with other members, and she had already started a...
View ArticleThe missing link in heart-centered doula marketing
Connection. Could it be this is the missing link in successful birth work? In business? Our lives and our businesses flourish because of the connections we make and nurture. People will refer to and...
View ArticleHow to get over your fear of networking (and finally get more referrals to...
I get it. Starting a business is scary, and we all experience a variety of moments of truth and days of reckoning – We might freeze right before we turn on our website to the world, before we hit...
View Article4 doula marketing strategies that help you attract, connect with and sign on...
No matter what kind of business I’ve run over the last 15+ years, both online and in my local community, I’ve learned that while there is a long, overwhelming list of marketing strategies and tactics...
View ArticleHow to grow your birth business with an email list
Many doulas and birth professionals hear that it’s a good idea to have an email list. So, they sign up for an email marketing service and throw a signup form on their website that says, “Sign up for my...
View ArticleWhy meetups are a sure fire way to attract more doula clients
In every business’ marketing strategy, there are three elements that lead new clients into your business – Visibility, Credibility, and Outreach. You’ve got to: Be present in places where your ideal...
View ArticleLife Balance + Your Doula Business – Can You Have Both?
My son is not a doula, but the struggles he's facing are similar to those that doulas, other birth professionals, and small business owners in general commonly experience at one time or another, so…...
View Article5-Step Brand Strategy Guide for Birth Professionals
I've wanted to have a website designer and brand expert on IBP for a long time, and I'm so happy I get to introduce you to Cassie Gudmundson of Reux Design Co. today. The post 5-Step Brand Strategy...
View Article5 Tips for Choosing an Online Doula Training Program (Plus a Few Favorites)
After coming down from the high of attending a your training workshop to be a doula or childbirth educator, or finishing your schooling and getting your degree, license or certification, are you asking...
View ArticleWhy You’re Not Getting New Doula Clients
If you're not getting doula clients, it's likely because of one or more actions that you're not taking in your birth business to attract clients. The post Why You’re Not Getting New Doula Clients...
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